Wi-Fi Analytics & Engagement
Where Wi-Fi User Data Become the Seeds of your Future Business
We gather Wi-Fi user data from policies you define and redirect this raw data to your database, CRM and marketing system, so you can extract the insights that best serve you.
We collect data from Wi-Fi-based surveys and feedback campaigns that generate actionable insights which can be integrated to your sales and marketing platforms.
Our Visitor Notification engine recognizes and tracks customer visit behavior while providing visitor analytics over time. Based on customizable rules, you can notify on-site, corporate or marketing staff to trigger various engagement activities, thanks to this valuable information.
Leveraging our Visitor Notification engine, this module goes one step further by automatically pushing customer engagement activities such as real-time campaigns, surveys, promotions, rewards, and win-back programs. Campaign analytics capabilities are also provided.
Understand your client’s behavior and analyze their visit frequency. Continually validate your customers’ profiles and use this knowledge to better target your audience.
Identify clients more accurately. Build a complete customer profile and push clever & spot-on content.
Provide your staff with pertinent information.
Equip staff so they can reach out to your customers with a personalized approach.
Perform location-based marketing. Plan engagement actions based on clients profiles & history and customize marketing activities by location.
Get thorough data to adjust and refine your campaigns over time and grow the efficiency of your location-based campaign investments.
Use Wi-Fi as a means of onboarding new clients to your loyalty program and Mobile Apps, communicate with and reward your existing VIP customers and obtain value-added information to refine your program.
Wi-Fi is now a lot more than an on-boarding ramp onto a network.
It has become the medium that more and more businesses are leveraging to analyze prospects and customers on-site behavior around visits, dwell times and frequency.
Combined with a layer of Guest Access Captive Portal to collect information, it also allows businesses to engage with these prospects and customers in a real-time manner through personalized campaigns, surveys, adverts and meaningful communication.
Robert Soussa, Managing Partner, Business Development