What is a Splash Page

Once people authenticate to a Wi-Fi network, they usually are redirected to a page called Landing page or Splash page. This page is commonly used to confirm access to the user, but it can also be used to display targeted important communications like flash discounts, daily promotions or other corporate branding campaigns.

This page has been a pillar for marketers, as it is an important step of the connection process, giving it high volume of visibility.